000 00538nam a2200181Ia 4500
001 000000272999
008 230524s9999 xx 000 0 und d
040 _cUDSM
050 _aFCM HF5415.T56
100 1 _aTillman, Rollie
_eAuthor
245 1 0 _aPromotion persuasive communication in marketing
260 _aHomewood, Illinois :
_bRichard D. Irwin,
_c1972
300 _axi,536p. :
_bill. ;
_c24cm.
504 _aIncludes bibliographical references
650 1 _aSales promotion
700 _aC.A. Kisrkpatrick
942 _2lcc
_cBK
_n0
999 _c54680
_d54680