000 00504nam a2200181Ia 4500
008 230524s9999 xx 000 0 und d
020 _a471085227
040 _cUDSM
050 _aHF5415.M32385 1982
100 1 _aMarkin, Rom J.
_eAuthor
245 1 0 _aMarketing
_b : strategy and management
250 _a2nd ed.
260 _aNew York
_b : John &Wiley,
_c1982.
300 _axv,672p.
_b : ill.
_c ; 25cm.
504 _aIncludes bibliographical references
650 _aMarketing
942 _2lcc
_cBK
999 _c69472
_d69472