Normal view MARC view ISBD view

The influence of branding strategies on customer Loyalty in the Commercial Banks in Tanzania: the case of Selected Banks

Makaya,Nana

The influence of branding strategies on customer Loyalty in the Commercial Banks in Tanzania: the case of Selected Banks - Dar es Salaam: University of Dar es Salaam; 2022, - xiii;56p.: ill.; 30cm.

Include: Bibliographical reference
Thesis: MBA(Marketing)University of Dar es Salaam

Subjects--Topical Terms:
Branding (Marketing)
Customer loyalty
Banks and banking
Tanzania

LC Class. No.: THS EAF HF5415.1255T34M353

Print
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)