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American marketing Association marketing in turbulent time and marketing the challenges and the opportunities

Mazze, Edward M.

American marketing Association marketing in turbulent time and marketing the challenges and the opportunities - Chicago: American Marketing Association, 1975 - xxvii 712p. ill. 28cm. - ( Cambridge studies in contentious politics ); 37 .

ISBN: 0-87757-067-1

Subjects--Topical Terms:
Marketing

LC Class. No.: FCM HF5415.A57549

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