Relationship marketing for competitive advantage (Record no. 10974)

MARC details
000 -LEADER
fixed length control field 00611nam a2200205Ia 4500
001 - CONTROL NUMBER
control field 000000241396
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230524s9999 xx 000 0 und d
040 ## - CATALOGING SOURCE
Transcribing agency UDSM
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.5.R455
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Payne, Adrian
Relator term Author
245 10 - TITLE STATEMENT
Title Relationship marketing for competitive advantage
Remainder of title : winning and keeping customers
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Oxford,
Date of publication, distribution, etc. 1995
300 ## - PHYSICAL DESCRIPTION
Extent x, 304p.
Other physical details : ill.
Dimensions ; 24cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes references and index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term Customer relations
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term Relationship marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term Customer satification
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term Customer services
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type Loan category
    Library of Congress Classification     Social Sciences Collection Directorate of Library Services (UDSM) UDSM Library 10/02/2023   HF5415.5.R455 000000241396 10/02/2023 10/02/2023 Book Normal
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