Normal view MARC view ISBD view

Paid, owenerd earned: (Record no. 128773)

MARC details
000 -LEADER
fixed length control field	00591nam a2200193 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	978-0-7494-6562-9
040 ## - CATALOGING SOURCE
Transcribing agency	UDSM
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF5415.13.B778
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Burcher, Nick
Relator term	Author
245 1# - TITLE STATEMENT
Title	Paid, owenerd earned:
Remainder of title	maximizing marketing returns in a socially connected world
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	London:
Name of publisher, distributor, etc.	Kogan Page,
Date of publication, distribution, etc.	2012
300 ## - PHYSICAL DESCRIPTION
Extent	xiv,279p.:
Dimensions	23cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note	Includes bibliographical references and index
650 1# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing- management
650 1# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Internation marketing
650 1# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Online social network
650 1# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Digital media
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Library of Congress Classification
Koha item type	Book
Suppress in OPAC	No

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Collection	Home library	Current library	Date acquired	Total checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type	Loan category
		Library of Congress Classification			Social Sciences Collection	Directorate of Library Services (UDSM)	UDSM Library	04/10/2024		HF5415.13.B778	000000602017	04/10/2024	04/10/2024	Book	Normal