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By Ology (Record no. 140897)

MARC details
000 -LEADER
fixed length control field	00586nam a22002057a 4500
001 - CONTROL NUMBER
control field	000000603153
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9784-365 -2288 -2
040 ## - CATALOGING SOURCE
Transcribing agency	UDSM
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF5415.12615
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Lindstrom, Martin
Relator term	Author
245 1# - TITLE STATEMENT
Title	By Ology
Remainder of title	: truth and lies about why we buy
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New York
Name of publisher, distributor, etc.	: Doubleday,
Date of publication, distribution, etc.	2008.
300 ## - PHYSICAL DESCRIPTION
Extent	xi. 240p.
Other physical details	: ill.
Dimensions	; 21cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note	Includes bibliographical references and index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Neuromarketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Consumer behavior
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Consumers Psychology
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Shopping, Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Library of Congress Classification
Koha item type	Book
Suppress in OPAC	No

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Collection	Home library	Current library	Date acquired	Total checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type	Loan category
		Library of Congress Classification			Social Sciences Collection	Directorate of Library Services (UDSM)	UDSM Library	10/02/2024		HF5415.12615	000000603153	10/02/2024	10/02/2024	Book	Normal