Putting the Public back in public relations : How social media is reinventing the aging business of PR
Material type: TextPublication details: New Jersey: Perason Education Ltd, 2009Description: xxviii,314p.: ill.; 23.6cmISBN:- 0-13-715069-5
- SJMC HD59.S65
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Book | Directorate of Library Services (UDSM) | School of Journalism and Mass Communication | SJMC HD59.S65 (Browse shelf(Opens below)) | Available | 0000000024 |
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Includes bibliographical references and index
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