Media management: a casebook approach.
Material type: TextPublication details: New York: Routledge, 2016.Edition: 5th edDescription: xvi,416p.: ill; 23cmISBN:- 9781138901025
- SJMC P96.M34M4
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Book | Directorate of Library Services (UDSM) | School of Journalism and Mass Communication | SJMC P96.M34M4 (Browse shelf(Opens below)) | Available | 0000000164 | ||
Book | Directorate of Library Services (UDSM) | School of Journalism and Mass Communication | SJMC P96.M34M4 (Browse shelf(Opens below)) | Available | 0000000165 |
Browsing School of Journalism and Mass Communication Library-UDSM shelves, Collection: School of Journalism and Mass Communication Close shelf browser (Hides shelf browser)
SJMC P96.M34K86 Strategic management in the media: theory to practice | SJMC P96.M34K86 Strategic management in the media: theory to practice | SJMC P96.M34K865 Strategic management in the media: theory to practice | SJMC P96.M34M4 Media management: a casebook approach. | SJMC P96.M34M4 Media management: a casebook approach. | SJMC P96.M34M423 Media management and digital transformation. | SJMC P96.M34M423 Media management and digital transformation. |
Include bibliographical references and index
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