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Consumer behavior : buying, having and being

By:

Solomon, Michael R [Author]

Material type: Text

Text

TextSeries: The Prentice Hall International series in marketingPublication details: New Jersey : Inc. Prentice-Hall International, 2002Edition: 5th edDescription: xvii,549p. : ill. ; 26cmISBN:

0-13-095008-4

Subject(s):

Consumer behavior

LOC classification:

HF5415.32.S6

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Book	UDSM Library	Social Sciences Special Reserve Collection	HF5415.32.S6 (Browse shelf(Opens below))	Available		000000449793

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Previous	HF5415.2.C7 The marketing research process	HF5415.2.R434 Research in marketing	HF5415.2.W5 1967 Marketing through research	HF5415.32.S6 Consumer behavior : buying, having and being	HF5415.5.G74 Marketing wireless products	HF5415.7.S425 Designing and managing the supply chain : concepts, strategies, and case studies	HF5438.M366 Managing for sales results	Next

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