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Reveling the corporation : Perspectives on identity, image, reputation, corporate branding, and corporate-level marketing

By: Contributor(s): Material type: TextTextPublication details: London : Routledge Taylor & Francis Group, 2003.Description: xviii,365p. : ill. ; 25cmISBN:
  • 9780415284219
Subject(s): LOC classification:
  • HF5415.B35
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Holdings
Item type Current library Collection Call number Status Barcode
Book UDSM Library Social Sciences Special Reserve Collection HF5415.B35 (Browse shelf(Opens below)) Available 000000713665
Book UDSM Library Social Sciences Collection HF5415.B35 (Browse shelf(Opens below)) Available 000000712593

Includes Index

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