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Consumer behavior : contemporary research in action

By: Contributor(s): Material type: TextTextPublication details: Boston : Houghton Mifflin Company, 1971.Description: viii,458p. : ill. ; 24cmISBN:
  • 0-395-04638-6
Subject(s): LOC classification:
  • FCM HF5415.3.H64
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Holdings
Item type Current library Collection Call number Status Barcode
Book Directorate of Library Services (UDSM) University of Dar es Salaam Business School (UDBS) FCM HF5415.3.H64 (Browse shelf(Opens below)) Available 000000296973

Includes bibliographical references

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