Understanding customers C. Rice

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Material type: Text

TextSeries: The MarketingPublication details: Oxford : Butterworth-Heinemann Ltd, 1997.Edition: 2nd edDescription: viii, 312p. : ill. ; 24cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Book	UDSM Library	Social Sciences Collection	HF5415.5.U57 (Browse shelf(Opens below))	Available		000000027018

Previous	No cover image available No cover image available					No cover image available No cover image available	No cover image available No cover image available	Next
Previous	HF5415.5.R455 Relationship marketing for competitive advantage : winning and keeping customers	HF5415.5.S469 Marketing research: an aid to decision making	HF5415.5.S49 Customers for life: how to turn that one time buyer into a lifetime customer	HF5415.5.U57 Understanding customers	HF5415.5.W445 Zingerman's : guide to giving great service	HF5415.6.B88 Effective marketing logistics : the analysis planning and control of distribution operations	HF5415.6.B88 Effective marketing logistics : the analysis planning and control of distribution operations	Next

Includes bibliographical references and index

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