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Rethinking reputation : how PR trumps marketing and advertisig in the new media world

By: Contributor(s): Material type: TextTextPublication details: New York : Palgrave Macmillan, 2012.Description: x,239p. ; 24cmISBN:
  • 978-0-230-33833-3
Subject(s):
LOC classification:
  • HD59.S365
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Holdings
Item type Current library Collection Call number Status Barcode
Book UDSM Library Social Sciences Collection HD59.S365 (Browse shelf(Opens below)) Available 000000603517

Includes bibliographical references and index

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