Paid, owenerd earned: maximizing marketing returns in a socially connected world
Material type: TextPublication details: London: Kogan Page, 2012Description: xiv,279p.: 23cmISBN:- 978-0-7494-6562-9
- HF5415.13.B778
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | UDSM Library | Social Sciences Collection | HF5415.13.B778 (Browse shelf(Opens below)) | Available | 000000602017 |
Browsing Directorate of Library Services (UDSM) shelves, Collection: Social Sciences Collection Close shelf browser (Hides shelf browser)
HF5415.13.B565 Business to business marketing management : Aglobal perspective | HF5415.13.B565 Business to business marketing management : Aglobal perspective | HF5415.13.B565 Business to business marketing management : Aglobal perspective | HF5415.13.B778 Paid, owenerd earned: maximizing marketing returns in a socially connected world | HF5415.13.F59 Analytical methods for marketing management | HF5415.13.J35 Marketing planning and strategy | HF5415.13.L337 Marketing management |
Includes bibliographical references and index
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