Essentials of contemporary advertising
Material type: TextPublication details: Boston : McGraw-Hill Irwin, 2007Description: xxvii, 558P.: ill.; 26.5cmISBN:- 978-0-07-313666-0
- SJMC 5821.A74
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | Directorate of Library Services (UDSM) | School of Journalism and Mass Communication | SJMC HF5821.A74 (Browse shelf(Opens below)) | Available | 0000000561 |
Includes bibliographical references and index
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