Marketing : concepts and strategies

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Material type: Text

TextPublication details: Boston : Houghton Mifflin Company, 1994.Edition: 2nd edDescription: xxxiv,726p. : ill. ; 26cmLOC classification:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Book	Directorate of Library Services (UDSM)	University of Dar es Salaam Business School (UDBS)	FCM HF5415.M37 (Browse shelf(Opens below))	Available		000000274103
Book Special Reserve	UDSM Library	Social Sciences Special Reserve Collection	HF5415.M37 (Browse shelf(Opens below))	Not for loan		000000449798

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Previous	HF5415.K87 Principles of marketing	HF5415.M32385 1982 Marketing : strategy and management	HF5415.M32385 1982 Marketing : strategy and management	HF5415.M37 Marketing : concepts and strategies	HF5415.M9 The dynamics of market intergration: African stock exchanges in the new millenium	HF5415.P77 1985 Marketing : basic concepts and decision	HF5415.R322 Principles of marketing	Next

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